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More corporations should engage in global cause-related and value-related marketing »

Posted By misha88 11 months, 1 week ago in News
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Can corporations rise above self-interest to commit to a new commitment to ending global poverty, and global warming? Can public relations counselors help them get there?

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    canadianrancher5711 months ago

    The corporate business world is a competative place and although many us us veiw it as a place where money is no problem this is not always true. The points that you raise are important, I beleive we must improve our world and try to make in better for all mankind but this will cost mega bucks and the only place for the money to come from is you and I. If a company made a pledge to help on some of these isuues it would cost them much and they would have to raise prices. Human nature being as it is most of us look for the best price regardless of how we feel on such issues, as in all species the survival of number one seems to be the number one priority.

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      jaern11 months ago

      Agreed. How about stopping the huge tax breaks that take away fundings from an area's school system.

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    ecotourusa11 months ago

    I think many folks vote with their wallets. I, for one, have never walked into a wal mart. I am certain the prices are fantastic, but, I am not impressed with the business protocal of wal-mart.

    if wal-mart, on the other hand, did something on the human interest level, supporting those suffering with hunger, taking care of ravaged nations like Haiti and the DR, my stance would change...

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      engineer11 months ago

      By the same token, Because of the greed of Wal*mart, people in both the US and all over the world are suffering due to ultralow wages and benefits. here and abroad! Wal*mart and similar corporations do not care!!

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    Commodore111 months ago

    They will only if it's profitable.

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      eugenegerard11 months ago

      No corporations are SOULLESS. Only people can change inequity.

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